Overcome The Top 10 Obstacles to Being Your Best on Camera

Over the years I’ve seen a lot of people in pain over video, but these ten messages are responsible for the great majority of it. Ten may sound like a lot, but they all...

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The Best Reason to Make Videos

If your business helps people do, be or have something they would find daunting to get on their own, you’re the luckiest person in the world. Why? Because the universe...
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How to Sell More With Humor

Don’t let anyone tell you that you can’t sell with humor. That it’s too delicate, too easy to get wrong, too easy to overdo, and too hard to get right....
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What to Say After You Say “Hello”

In sales, so much happens below the surface that language almost gets in the way. Here’s how to use a very simple turn of phrase to spring-load curiosity about what you...
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Is it Time to Raise the Bar on Video?

YouTube is encouraging video creators to raise the bar. And if YouTube, the land of cats playing the piano, is saying this, should we listen? And if so, how do we play this?...
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Newsjacking for Thought Leaders

Most marketing tactics are just that. Tactics. Neither good nor bad. It’s all in the way you use them. Here’s one that could do anyone who wishes to say something...