Does having a marketing voice seem like a strange concept? Why can’t you just serve your market? You can, but when people hear your authentic voice, they feel more like responding, and then you get a real shot at success.
This is something that happens naturally, so the main thing to do is not get in the way of it. The problem is, we are masters of getting in our own way.
This video is about how to get out of your own way and what it feels like when you find your voice.
Just to make sure, Steve tries on a few other voices…
This is also just another hint of what is coming on January 2.
A world of resources and guidance will shortly open up, helping our people find their voices and transform themselves into the completely confident marketers they’ve always felt they could be.
Much more to come next week!