Welcome to week 3 in our training series about creating a successful video series. Parts 1 and 2 are here and here.

Let’s pick up where we left off by looking closely at the first thing that happens after someone watches a video somewhere other than on your website.

Usually the best thing that can happen is that they encounter a Lead Magnet.

This is one of the more powerful off-ramps you can build from your video series.

So let’s look at how they work and how to build one the right way, and discover the elegant role your series plays in the success of ALL your lead magnets.

    10 replies to "How to Create a Video Series – Part 3 – The Lead Magnet"

    • Dianne Crampton

      Such a fun series, Steve. Really good, simple information.

      • Steven

        Thanks, Diane, though if it wasn’t simple, I might not be able to do it either. 🙂

    • Sheryl Kurland

      Another informative video. I really like the way you present the basics. It makes doing video far less intimidating.

      • Steven

        Thanks, Sheryl! Hope it’s helpful.

    • Lucien

      Steve your videos are not just informative and helpful, they are also fun to watch. I look forward to seeing you in my inbox.

      • Steven

        Every bit as much as I enjoy your comments, Lucien. Thanks!

    • Michael Yardney

      Another great video thanks – and a good point don’t use a 90 minute webinar to explain what you can in 60 seconds.

      And don’t try to cover it all in 1 video – create a series

      • Steven

        By Jove, I think you got it! 🙂

    • Violet

      Thanks Steve! And I downloaded your Resource List again (… a nice lead magnet!) because I will be able to do some shopping in San Francisco this weekend, when “I don’t think we’re in Kansas anymore, Toto” for a few days 🙂

      • Steven

        Awesome. You should get a nice little microphone for your iPhone, Violet. And maybe a selfie stick, as your videos do tend to be in motion!

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