Want a brand new audience for your content? Want to transition people more quickly from stranger to client?

Help them get to know you in a different way. And by different I mean less formal. More unguarded.

Sound risky? Then let’s cut the risk.

So exactly how would that work?

This is about how a certain kind of video on Facebook can give you so much more, if you’re willing to try less.

    15 replies to "How a Video That Tries The Least Can Attract The Most"

    • Janice

      Thank you Steve for the encouragement to keep stepping forward in video!

      • Steven Washer

        You bet. I checked your site. You’re doing well!

    • John Sase

      Great video and words for the wise

      • Steven Washer

        Only the wise come here. I have no choice. šŸ™‚

    • Mark Schellhammer

      Steve. Good advice. Enjoyed the voyeuristic view into your kitchen making tea!!

      • Steven Washer

        You caught me. I did move the burner covers!

    • Patrick Mayfield

      Authenticity seems to be a real edge these days, with so much hype. Please keep this nuggets of wisdom coming, Steve!
      And thank you.

      • Steven Washer

        A pleasure, Patrick.

    • Curtis Brooks

      Great video Steve.

      • Steven Washer

        Thanks, Curtis. When do we see yours? You’ve got a great website, by the way.

    • Lucien

      I like this idea Steve. Going to have to give it a try. I also drive a Ford truck. šŸ™‚

      • Steven Washer

        I love it when a metaphor comes together. Thanks, Lucien.

    • Tina

      Hi Steve,

      Love the videos!I’m curious…do you use a teleprompter? I duno if I could remember 4 minutes of dialog..eek!

      Happy Thanksgiving! T~

      • Steven Washer

        Happy Thanksgiving, Tina! Yes, I often use a teleprompter. Saves oodles of time trying to memorize stuff.

        • Shama

          That was one of the best things that happened to me when years ago you talked me into using a teleprompter. Without that I would have had multiple strokes, nervous breakdowns, uncontrollable twitches and whatever else by now! šŸ™‚ I am only partly kidding.

          Recently I tried to do a one minute outro for a marketing video from memory, and after misspeaking, stumbling, hesitating and forgetting what to say, I gave up, wrote the whole thing down and read it off the teleprompter.

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