So often I see videos out there that desperately want music and yet just as often I see ones that should never have had it.
The problem is that people don’t have a clear sense of when to use it and when to hold off. The difference can be seen in the response that video gets from a potential client.
So the question is are you using music so that it fully supports your message? Fortunately the answers are not hard to understand.
In fact, I hope you find them music to your ears! 🙂
6 replies to "When to Use and NOT Use Music in Your Videos"
Very well presented. Without all the reieraft and on the mark.
Thanks, Steve, for another great video. It is striking how much my cognitive ability is adversely affected by dissonant or simply inappropriate music while I’m watching a video. Also striking is how, at certain moment(s), the right music enhances my overall experience. And, I understand your “tongue in cheek” joke about just this issue in your video. At first I thought that the Maestro that you have become over the years showed his “human side” after all because I thought that your audio/video tracks were off but, upon reflection I understand your point and it made perfect sense. I’ve always been a bit slow on the uptake…
Thanks again, Steve.
Jay
And I’ve often been a bit aggressive on cutting explanations, even ones that might help set up the joke better. 🙂
Really informative, as always, Steve. Look forward to the next one.
Many thanks for this video. I stopped suggesting any music to the client for instructional videos. Music can be so manipulative.
May I ask how you get Youtube to show all of your videos after the end and not others’? Is it a new feature or a Member-only one?
Thank you,
Gerrit
The only time I’ve seen music work on an educational video is at the start, during the credits, and then at the end when the final 10-15 seconds of the university’s brand is up. It never really seemed to help during the delivery of the content.
Thank you.
-Ed Rovera