When was the last time you said to yourself “I’m almost ready now!” 

Last week? Last month? Last year?

If I had to choose only one problem holding back most entrepreneurs, it might well be this. The one people call procrastination. But that’s just one of the many symptoms of SOS.

The problem is not so much the shiny object itself, but that low level of consciousness that blinds us to its true purpose.

And what it does to a business is never pretty.

Here’s how to wipe it clean away from your life.

    6 replies to "How to Overcome Shiny Object Syndrome"

    • Tammy Kabell

      Wow, Steve – such a powerful message this week, and so expertly said, as always.

      I’ve always suffered from SOS, and I love the breathing and meditation suggestion. I’m going to start that today.

      I could consider the meditation as just another SOS suggestion, but I think this may be different.

      Plus, there’s no harm in trying it, because it’s free. And I’m sure there’s a 100% money back guarantee, right?

      Have a wonderful Thanksgiving, Steve. You deserve a relaxing break.

      • Steven Washer

        I think of it as using positive inaction to counter a more insidious form of inaction, rather than as another thing to do, but oh yes, there is a full money-back guarantee on this free solution! 🙂 Happy Thanksgiving!

    • Richard Mowrey

      A great Holiday Season Gift! Having continuously struggle with FOCUS (and watch too many others do the same)…this message and the prescription to apply are a welcome addition to this time of year. Thank you…

      • Steven Washer

        Most welcome, Richard! And Happy Thanksgiving to you and yours!

    • Jim

      Really enjoyed this lesson Steve. Thank you again for this gold nugget.

    • Mel Hardman

      I marvel at the smoothness of both your on-camera persona and equally, the smoothness of the technical side of all your videos. You’re using Final Cut Pro, right? I started on the AVID, back when it was based on the Mac iOS. Then when Apple came out with its own professional editing system (Final Cut), AVID left the Mac iOS and went to Windows…and I stayed with AVID on Windows. You make me wonder if I made the right decision.

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